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Words and Buzz

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Mobile, Uncategorized, Web Design

It may not seem like it, but a poor, outdated web site is an easy way to lose credibility with consumers.  No matter how good of a business you may be locally, regionally, or even nationally, consumers often lose faith when they search for your business online only to find a website that doesn’t work on their phone or tablet, doesn’t load quickly, lacks good navigation, or looks like it’s straight out of the 1990s.  Did you know 57% of users say they won’t recommend a business with a poorly designed mobile site. Almost everyone now-a-days is capable of searching for businesses online from their smart phone and tablet.  With more than 80% of all local searches being performed on a smartphone, and 51% of mobile device users spend 2.8 hours per day using their mobile device, your website not showing

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Business, Internet Advertising, Marketing, Web Design

Does your business need to include video as part of its Content, Social and Digital Marketing campaigns?  — YES!!  Visual marketing is an integral part of any Digital Marketer’s marketing arsenal. The reason being is because of its effectiveness.  Whilst images help dramatically, it’s thought that video can have a significant boost in interaction, action and usability. Over the past few years, we’ve noticed a huge increase in demand for video production, mostly for the benefit of improving our clients’ websites and with the intention of increasing the growth rate of website visitors.  We feel that this will become an even bigger trend in the next few years, and that video will progressively become the way of communicating key messages to customers and clients.  While viewing the facts below, this becomes even more apparent: 90% of online consumers report that a business’

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Web Design

A CTA or Call to Action, is the part of your website that tells your intended audience what they should be doing once they found your website.  A Call to Action can be a mild request like “Click Here” or “Watch This Video”, or much more demanding as “Buy Now” or “Purchase Here”.  No matter how inventive we get it still boils down to one request, telling people what to do next. Having an effective CTA is a crucial part of every website.  Every website should be built with an objective it wants users to complete, whether its filing out a contact form, signing up for a newsletter or taking advantage of a promotional offer.  Every business faces the painful reality that users are inpatient and reluctant to take the next step.  The CTA is your chance to give your reader

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Marketing, Search Engine Optimization, Terms, Web Design

  SEO, or Search Engine Optimization, is a marketing discipline focused on growing visibility in search engine (ei: Google, Yahoo, Bing) results.  SEO includes both the technical and creative elements required to boost rankings, drive traffic, and increase awareness in search engines. SEO isn’t only about keyword frequency, it’s also how the web site is coded, who, what and where is linking to you and so much more.  The search engines update their algorithms (or search rules) all the time, as that criteria changes your web site needs to change as well. Every client is different, every web site is different and every audience is different.  Search engine algorithms change regularly, so the tactics that worked last year or even last month may not work anymore.  Also, be patient.  SEO isn’t about instant gratification.  Partner with a SEO company you trust and commit

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Marketing

We all know that the hub of your online presence is your web site, but do people know that?   Here are three easily overlooked, simple, obvious face palm situations that you can rectify. List your web site address anywhere your phone number and logo are mentioned. Business cards, vehicles, receipts/invoices, letterhead, brochures, e-mail auto-signatures. Direct people to your web site - If you have an FAQ section or other grab-n-go information on your web site for your clientele, make sure your staff is directing people there for future reference.  (i.e. Hi Jim, thanks for your question

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Company News

QC Total Tech is honored to be chosen by the locals of the Quad Cities via “Locals Love Us” in Website Development for 2016.  It is very pleasing to know that locals do, in fact, love us.  After all …  we’re locals, too! Our pride in work well done is an effective reward, as is satisfying others so well that they take the time to vote for us, elevating our work from a good job to an impressive career and passion. If we don’t get others closer to where they want to be, we will loose clients in a hurry.  As it is, our clients’ success is our own and we find after over a decade we are quite successful and still growing. We live in a community made up of people who do not settle for less than the best from themselves

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Mobile, Web Design

Lately we have been noticing more and more people are asking us “What is Mobile Compatibility?” or “Can you explain to me what Responsive Design is?” Our answer is always “Yes!” Simply put… Mobile Compatibility is how a person views a web site from a mobile device, such as a smart phone or tablet. While your web site might work just fine on your Desktop or Personal Computer, if you bring it up on a smaller screen, like on your smart phone or tablet it’s a different story. Your potential customer might encounter tiny fonts that they have to zoom in and out on to read, drop down menus that don’t work right, or a flash file no longer supported that won’t work, just to name a few. Responsive Design is a phrase we are all hearing a lot about lately… But

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App Launches

OFC Panel Processing, a furniture and furniture component manufacturer in Muscatine, Iowa, came to us with the unique challenge of tracking pallets.   After carefully listening to the challenge of tracking pallets once it left OFC's factory we develop a solution of a custom mobile app.   The app we built for OFC utilizes barcode scanning technology (VIA smartphone camera) coupled with GPS tracking.  Employees are now able to scan packing slips, purchase orders and record the drop-off/delivery time.   When the information is transmitted to the server it tracks the date, time, location, PO #, Packing Slip #, the employee's name and even a photo of the packing slip.    This new pallet tracking system allows OFC to keep close tabs on their shipments, employees and overall order fulfillment process in a fast, efficient and secure way that is

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Client Sites, Site Launches

We recently launched a new site for River Valley Homes! River Valley Homes is a custom and pre-sold home builder in the Quad City area, currently constructing homes in Davenport and Bettendorf, Iowa. This is the second web site we have created for River Valley, they came to us with the need to upgrade the site, showcase their beautiful projects in a fun, warm and inviting way.  Our team created a totally new design that included an interactive map of construction projects, content written by QC Total Tech, home exterior and staff photography.   The new site is beautiful, engaging and compatible with all mobile devices. Check out River Valley Homes today by visiting http://www.rivervalleyhomesqc.com

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Client Sites, Site Launches

We recently launched a new site for Stahler & Associates.  Stahler & Associates have been providing expert insurance advice to both individuals and businesses in the Quad Cities for over 20 years. Stahler came to us with the need for a first-time web site for their company, we utilized their existing logo and company colors to craft a new web site that easily explains their offerings.   The end result of this project is a great new mobile-compatible web site that features photography and content written by QC Total Tech. Check out their new site by visiting http://www.stahler.org/

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